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Disability Rights Commission

McCann provides a tailor made PR service to all of the UK 300+ Peugeot dealerships.

There is a dedicated PR hotline manned by a team of PR professionals who take calls from Peugeot dealers and turn them into positive press coverage. The agency produces a newsletter ‘Peugeot Delears in the News’ both to promote the service and share its successes across the network.

The launch of the new Peugeot 207 in June 2006 provided a platform for the PR service to generate over 200 items of press coverage individually tailored to local dealerships.