Portland Holidays Direct

Digital media planning and buying, banner creation, email campaigns, direct response advertising, search engine optimisation, rich media design and build - all with the aim of increasing bookings. And all very successful.

The innovative media campaign resulted in cost per acquisition being 60% lower than the target set by Portland and online sales increased 4.5 times more than the already impressive overall sales figure. Monthly emails to the ever-growing database of registered users increase awareness and sales to consolidate this very successful campaign.